Malls are yet to return to normality; CNC Sees More Traffic Than Sales


According to a Cielo survey, from September 13 to 19, sales in malls were 14.6% lower compared to 2019.Shopping Centres' sales still show an unstable recovery. At a rate below the registered in 2019, according to Abrasce.


CNC, a trade and tourism confederation, sees an increase in customer traffic at a faster rate than the rise in sales of its projects.In July, the decrease was 11% compared to the same period in 2019 (in real terms, when subtracting the inflation for the period, the drop was 19.5%). In June, the result was 13.2%, below what was estimated two years ago.


In May, the drop had been 22.1%, according to Abrasce, an entity in the sector with around 400 associated enterprises.


In the accumulated result for the second quarter of 2021, after the reopening of physical stores (and the Mother's Day sales period), the level of sales in malls decreased by 2% compared to the first quarter of the year. Compared to the same period in 2020, when the sector still had a good part of the malls closed — therefore, a low comparison base — there was an increase of 180% from April to June.